Supernormal is an AI-powered note-taking assistant that has gained significant traction among sales, marketing, HR, and executive teams. Designed to integrate directly with your preferred video conferencing tools — including Google Meet, Zoom, and Microsoft Teams — Supernormal takes the friction out of meeting documentation by automatically transcribing and formatting your notes.
Let’s explore what sets this tool apart and why it’s an excellent choice for fast-paced, distributed teams.
Key Features
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Automatic Note Formatting
Supernormal automatically structures your meeting notes into clean, readable formats tailored to your business use case. Whether you’re preparing a sales update, sprint review, or recruitment summary, you’ll save time editing. -
Custom Templates
You can create and reuse templates to ensure note consistency across departments. Each team can have its own style while keeping workflows streamlined. -
Action Items and Highlights
AI identifies follow-up tasks and summarizes the conversation into bullet points that are actionable and shareable. -
Centralized Storage
Supernormal stores all meeting data in a secure hub, accessible from your dashboard. You can filter, search, and manage meetings by date, title, team, or tags. -
Multilingual Support
With support for 68 languages, Supernormal allows global teams to take notes in their preferred language, fostering inclusivity and ease of adoption. -
CRM Integration
Supernormal syncs with major CRM and task management tools like Salesforce, HubSpot, Asana, Pipedrive, and Notion — ensuring your meeting insights are always tied back to your workflow.
Integrations
Pros
- Seamless automatic formatting
- Wide language coverage (68 languages)
- SOC 2 certification ensures strong data security
- Excellent for cross-functional teams (Sales, HR, Marketing, PM)
- Actionable summaries available immediately post-meeting
Cons
- Video recording is only available in paid Business plans
- Limited offline functionality
Pricing
- Free Plan – Limited access to core features
- Pro Plan – $18/user/month
- Business Plan – $29/user/month, includes video storage and deeper integrations
Use Cases
- Sales Teams: Capture CRM-ready notes post-call without manual entry.
- HR and Recruiting: Log interview summaries and follow-up actions in a consistent format.
- Project Management: Record sprint retros, assign tasks, and track actions effortlessly.
- Executives: Review key decisions from leadership syncs without attending the entire call.
Final Verdict
Supernormal stands out in the AI note-taking space due to its focus on post-meeting productivity. Rather than simply transcribing conversations, it formats and structures them to fit your workflow and business function. With robust integrations, global language support, and customization options, it’s an ideal solution for organizations seeking speed, clarity, and control in meeting documentation.
Whether you’re looking to scale your sales ops or simply avoid post-call chaos, Supernormal delivers — and does so with professional polish.